With my experience in consulting in the Salesforce space, I’ve been able to drive revenue success through continuous process improvement, systems refinement, and actionable insights to increase revenue, sales productivity, and operational efficiency. I’ve obtained 10 Salesforce certifications and 1 Tableau certification.

In addition to my work, I am also the Co-founder of Fuerza Ventures, a firm focused on strengthening underrepresented founders.

I was born in San Jose, but I grew up in the Sacramento area. In 2021, I moved to Dallas, TX and have now returned to San Jose. I’m a first-generation Mexican-American and the very first of my family to attend a four-year institution, UC Davis.

In my spare time, I enjoy soccer (Arsenal FC), hockey (Go Sharks!), tennis, and traveling to learn about different cultures. I’ve visited over 30 different countries.

Resume

Education

Bachelor of Science, University of California, Davis - Managerial Economics, June 2015.

Professional Employment

Blockdaemon - Revenue Operations Manager (2022 - 2023)

Science Exchange - Sr. Technical Product Manager (2021 - 2022)

Juniper Networks - Sales Operations Manager (2021)

Accenture - Associate Manager, Salesforce AI & Analytics (2018 - 2021)

SaaScend - Salesforce Consultant (2017 - 2018)

Oracle - License Consultant (2015 - 2017)

Activities

Fuerza Ventures - Co-Founder (2020 - 2023)

  • Fuerza Ventures invests in pre-seed to seed stage mission-focused startups led by underrepresented founders.
  • Source deals, complete due diligence, pitch and close LPs, design pitch deck, secure partnerships, draft LP updates and provide guidance and advice to Fund 1 portfolio companies.

Latinx in AI - Co-Founder (2018 - 2019)

  • Organization dedicated to increasing representation and improving access to education and resources in AI for the Latinx community globally.

Bay Angels - Investment Associate (2017 - 2019)

  • Screened and analyzed over 80 pitch decks including sourcing, due diligence, deal structuring, and deep dives.
  • Created a standard rubric and guide for analysts to use to screen companies.
  • Contributed to BayAngels’ operations, growth strategies, corporate and investor partnerships, and pitch events; Managed relationships with LATAM Investors and Founders.
  • Presented and conducted research to educate the team in growing industries such as AI, IoT, and FinTech.

Certifications

Salesforce

  • Salesforce Certified Administrator
  • Salesforce Certified Advanced Administrator
  • Salesforce Certified App Builder
  • Salesforce Certified Sales Cloud Consultant
  • Salesforce Certified Service Cloud Consultant
  • Salesforce Certified AI Associate
  • Salesforce Certified Tableau CRM and Einstein Discovery Consultant
  • Salesforce Certified Experience Cloud Consultant
  • Salesforce Certified Sharing and Visibility Designer
  • Salesforce Certified Data Architecture and Management Designer
  • Tableau Desktop Specialist

Other

  • Udacity Data Product Manager Nanodegree
  • VC University Online - UC Berkeley Law
  • Product School - Product Analytics Micro-Certification (PAC)
  • Data Science Dojo Bootcamp, Data Science and Data Engineering Bootcamp
  • Copado Administrator
  • ICAgile Certified Professional

Awards

Gallup StrengthsFinder

Restorative | Analytical | Futuristic | Input | Learner

Disclaimer

Any views or opinions expressed here are strictly my own. I am solely responsible for all content published here. This is a personal blog, not a corporate blog. Content published here is not read, reviewed, or approved in advance by my employer and does not necessarily represent or reflect the views or opinions of my employer or any of its divisions, subsidiaries, or business partners.